Team Veritas

Leadership

The strong leadership at Veritas is, without a doubt, the key to our success. We take immense pride in being a female owned-and-operated business. Our leadership team’s proactive, hands-on approach to management and unique industry insight have made Veritas an undisputed leader in the association management space.

Sue O’Sullivan

Co-Founder
President

An industry veteran of more than 20 years, Sue O’Sullivan is the creative visionary behind Veritas Association Management. Her extensive work as an Executive and Managing Director for more than a dozen societies and associations has given her invaluable insight on the unique challenges faced by medical organizations. Drawing on her decades of experience in the industry, she’s built an industry-leading team of experts that work hand-in-hand daily with each Veritas client. Since founding Veritas Association Management in 2013, Sue O’Sullivan’s strong leadership has grown the VAM portfolio to include more than 35 of the world’s leading medical organizations.

Donna Kelly

Co-Founder
Executive Vice President

Donna Kelly is the chief architect behind Veritas clients’ financial success. With hundreds of industry contacts across dozens of disciplines, Donna specializes in building strategic, mutually-beneficial partnerships between professional organizations and the world’s leading medical technology corporations. More than 30 years of experience in customized sales, program development, and fundraising allow her to build an innovative sponsorship strategy for each Veritas client and ensure that non-dues revenue opportunities are maximized for long-term organizational success.